Collaborations for Change: True Confessions

Herndon, Sally

Thursday, August 16, 2012: 2:00 PM

3501E (Kansas City Convention Center)

Sally Herndon, MPH , NC Tobacco Prevention Control Branch, North Carolina Department of Health and Human Services, Raleigh, NC

Mrs. Anita Gaillard, MSPH , Tobacco Prevention and Cessation Commission, Indiana State Department of Health, Indianapolis, IN

Dr. Jeannette Noltenius, MA, PhD , Indiana Latino Institute, Washington, DC, DC

Karla Sneegas, MPH , CDC Office on Smoking and Health, Atlanta, GA

Mr. Vinny DeMarco, JD, MA , Maryland Health Care for All, Baltimore, MD

Learning Objectives

At the conclusion of this presentation attendees will be able to:

Describe the need for relationships with diverse partners in order to build support for evidence based tobacco control policy
Describe lessons learned from other movements regarding the value of collaboration used in new and innovative ways
Demonstrate at least three effective strategies to develop relationships with potential partners while being sensitive to different cultures and engaging multiple populations, including youth

Cross Cutting Program Area(s): Increasing Diversity/Eliminating Disparities and Tobacco Control Policies

Audience: All attendees

Key Points: This session will provide an opportunity for attendees to build their skill base to put collaboration to work in addressing current tobacco issues; learn lessons from other movements about the value of collaboration used in new and innovative ways; build coalitions while being sensitive to different cultures; engage multiple populations, including youth; and learn at least three effective strategies to develop relationships with potential partners.

Educational Experience: The opening of this session will include true confessions of collaboration stories from leaders in tobacco control. The remainder of the session will allow participants to become "experts" with their fellow classmates to provide expert advice on coalition, partnership, and stakeholder issues. In addition, experts will work with participants to explore a variety of collaboration issues. Workshop speakers will discuss the importance of involvement in the collaboration process, discuss challenges they have faced in building collaborations for tobacco control policy change, and share expertise on critical communication avenues.

Benefits: During the workshop the class will become the true experts. Workshop facilitators will collect participants collaboration questions and pose those questions to participants. Workshop presenters will also serve as experts in addition to the class participants.